Definition
A product attribute is a specific, structured field that describes a product—such as size, color, capacity, voltage, or material.
Why attributes matter
Attributes power filtering, comparison, compatibility checks, and marketplace requirements. They also make product content more machine-readable.
Attribute types
- Descriptive (color, material)
- Dimensional (height, width, weight)
- Performance (watts, speed, capacity)
- Compliance (certifications, ratings)
Attributes vs unstructured content
Attributes are structured fields; descriptions are narrative. See structured product data for context.